3 months ago
Thinking about starting a group or a website or a business name?
Don't make the mistake of ignoring the search terms and phrases your prospects are using right now to find services like yours.
For example, if you are a consultant, you can use your name, but how many people outside of your circle know your name?
Start niching and get the niched traffic and search benefits.
If you do sales training and you focus on the insurance industry, then call your group Sales Training for Insurers.
If you are an Optometrist, focus on the local area in the name and in Australia, the words "glasses" and "contact lenses" together rank almost as high as "optometrist" but with more scope.
In the US, you could say Austin Eye Doctor and Glasses and still rank higher than optometrist!
Just need to take into account local conditions and search traffic insights and get your traffic because you named the group for the people searching for it! ** This pic is a very old internet meme.